Fashion

Vivobarefoot

Barefoot pioneers...

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Barefoot pioneers... With years of historical and scientific research, Vivobarefoot are pioneering the barefoot movement by crafting shoes that give feet the healthiest and best performance possible. Vivo contacted Junior desiring a complete overhaul of their current website. Briefed with distilling the complex brand proposition into a straightforward and effective e-commerce platform, Junior developed a series of transition tools combined with specific e-commerce trust signals and cross-selling techniques to transform the barefoot idea into a shoppable product. Vivo and Junior’s partnership has since continued. After needing some fresh creativity and inspiration, Junior has formed numerous ongoing campaign ideas tailored to promoting new shoes, brand collaborations, and a healthy & sustainable lifestyle, all of which is carried on through to Vivo’s blog. Junior has also transformed the online transitional tool by developing three characters based on Vivo’s customer profiles, resulting in the potential shopper being personally recommended the right shoes. Throughout the process, advocates guide the customer with a friendly tone of voice consistent with Vivo’s brand identity. With continual collaboration and feedback from Vivo, Junior has helped to increase sales, boost SEO and raise brand awareness. SOMETHING: Art Direction Campaign Visualisation E-commerce Social Media Marketing Website Design Website Development Wire Framing

Barefoot pioneers...

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Pure Production

Portfolio for Pure Production

Portfolio for Pure Production

Pure Production:

-Sector(s): Fashion

-Service(s):

-Who’s the client: Tv & film company based in London, 20 years of experience (Vogue, GQ,

Lamborgini)

-The Brief & is there a specific audience:

-Any design choices/ research points:

-The outcome (e.g. any growth in sales/ continued partnership):

-Any testimonies?

-Additional notes:

Portfolio for Pure Production

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Bennett Winch

Bags of finesse…

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Bags and bags of finesse… Bennett Winch and Junior have formed a close relationship right from the start of their accessory vision. They have now become one of London’s most exciting bag innovators. Selling globally, they have received praise for their attention to detail and use of domestic manufacturing. Every Bennett Winch bag prides itself on being 100% British-made from start to finish, with each one being bespoke and priding itself on having impeccable quality. Junior initially developed the logo in recognition of the two co-founders ‘Robin’ Bennett and ‘Robin’ Winch, a mark which has now become an iconic part of the brand and is hand-stitched onto every bag. Beyond identity, Junior sources and art directs all photography and videography, whilst managing the website from structural development through to content creation. SOMETHING: Art Direction Brand Identity E-commerce Modelling Photography Videography Website Development Website Design

Bags and bags of finesse…

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Dhu

Dhu-ing something revolutionary...

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Dhu-ing something revolutionary... With research that has literally taken the team to the top of mountains and around the Antarctic, Dhu has fabricated performance clothing using 100% cashmere like no other brand before or since. From brand identity to look books and retail design to e-commerce platforms, Dhu and Junior have been collaborating with each other to redefine the meaning of cashmere since the brand’s conception. Dhu’s gnarly scribbled logo set the tone for one of the most exciting challenger brands to enter the performance luxury arena in recent years. Recognised just 2 years in as the 2014 Scottish Textile Brand of the year and more recently sighted by Monocle in the top 50 world wonders of design and innovation Dhu is a shining example of the type of journey Junior love to get involved with. SOMETHING: Art Direction Brand Identity E-commerce Photography Print Videography Website Design Website Development

Dhu-ing something revolutionary...

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Labinjoh

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Brand identity and web design "It has always been difficult to get people to translate the vision in your head to paper and I believe that is one of the expertise and skills possessed at Junior." Justin Labinjoh, Director, Labinjoh London

Labinjoh:

-Sector(s): Fashion

-Service(s): Brand Identity, Website Design

-Who’s the client: Tradition X Contemporary wear for the new London Gentleman

-The Brief & is there a specific audience:

-Any design choices/ research points:

-The outcome (e.g. any growth in sales/ continued partnership):

-Any testimonies?

"It has always been difficult to get people to translate the vision in your head to paper and I believe that is one of the expertise and skills possessed at Junior." Justin Labinjoh, Director, Labinjoh London

-Additional notes:

-Did you design the logo- how did you create a medium between casual and smart/ old and new

Brand identity and web design "It has always been difficult to get people to translate the vision in your head to paper and I believe that is one of the expertise and skills possessed at Junior." Justin Labinjoh, Director, Labinjoh London

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Gyunel

Refresh of existing identity and design and development of e-commerce site and web journal. "Junior were flexible and able to adapt to our needs. We felt that they listened to what we wanted but managed to put their own twist on the idea and improved it far beyond out expectations. Ultimately, this site is an extremely powerful online store and PR tool that I can easily update daily... And we love the way it looks on mobile too!" Daisy Payne, PR Manager, Gyunel  

Gyunel:

-Sector(s): Fashion

-Service(s): Brand Identity, E-commerce, Website Design

-Who’s the client: London based luxury brand, bespoke couture

-The Brief & is there a specific audience:

-Any design choices/ research points: (large photographs to show of delicate detailing)

-The outcome (e.g. any growth in sales/ continued partnership):

-Any testimonies?

"Junior was flexible and able to adapt to our needs. We felt that they listened to what we wanted but managed to put their own twist on the idea and improved it far beyond our expectations. Ultimately, this site is an extremely powerful online store and PR tool that I can easily update daily... And we love the way it looks on mobile too!" Daisy Payne, PR Manager, Gyunel 

-Additional notes:

 

Refresh of existing identity and design and development of e-commerce site and web journal. "Junior were flexible and able to adapt to our needs. We felt that they listened to what we wanted but managed to put their own twist on the idea and improved it far beyond out expectations. Ultimately, this site is an extremely powerful online store and PR tool that I can easily update daily... And we love the way it looks on mobile too!" Daisy Payne, PR Manager, Gyunel  

Read on >